Daily Archives: March 26, 2012

Blog Envy and How I Got Over It

I get envious sometimes. Don’t we all? I think of Lena* and her beautiful family, Sara* and her running skills, Jessica* and the book she wrote, Ellen* and her blog … you get the picture. But since I’m a blogger, I used to get jealous of others’ blogs and their respective audiences, thinking they were better than me or more popular than me or more likable than me. I know blogging in the Internet and therefore not the “real world,” but it’s only natural to want to be liked, even if we’re only talking about the Internet, right?

*I made up all these names. Shhhhh.

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Love me?!

I started this blog as a way of keeping up with my family. At first, I updated very infrequently; my blog didn’t have a voice—it was more like a mass email anyway. But as I start finding more and more expat blogs, more Spain blogs, more blogs in general, I began to think about my audience and what they might like to read. I tried to develop a voice. I was in a perfect place to write humorous things about Spain—very cynical, actually, because I was having an immensely difficult time in Spain that year, 2010–2011, even if I only came off as angry. (See: How to Dress like a Spaniard, 15 Rules to Thrive in Spain, Not as Exciting as You Might Think.)

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Not-so-angry at a wedding in 2010.

Nowadays, I feel sort of popular at times. I get sweet emails from readers, which I love. I get to interact with a lot of fun people on Twitter. But there are way more popular people, people with prolific readerships, people who seem to get a million comments a day. I think sometimes, How can I be like that? And then I realize …

I’m never going to be like that. I do self-promote, but I’m not a self-promoter. I do try to get more readers, but I don’t think too much about things like SEO, or advertisements, or how to strategically comment on popular blogs so as to garner more readers. I doubt I’ll become an editor at a travel magazine or website; I just can’t see it. I’m not saying there’s anything wrong with such things, not at all. Rather, it’s just not me. I’m okay with that. I’m Kaley from Y Mucho Más, and I really believe there are plenty of readers who appreciate that. I don’t need to change. Neither do you, if you don’t want to.

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We should all just stay like this. Forever.

Do you ever experience blog envy? How would you like your blog to change (or not change) in the future?

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